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A must read for all our Wizdeo partners: an article that sums up the importance of thumbnails on YouTube.

http://www.reelseo.com/optimize-youtube-thumbnails/

To summarize the article, here are several important points about the thumbnails:

A good thumbnail is a thumbnail that is often "clicked" when viewed, on a search page or on a “related videos” page.  It is very, very important: in fact, it is become probably more important than a good title.

Choosing a thumbnail is a privilege allowed for the channels like yours: YouTube partners. For the others, it's much more complicated (see the explanation video). But it will help you make a real difference… if you know how to use them!

As the article says, the qualities of a thumbnail must be: